There is something deeply ironic about being told how to rebel correctly. Every movement that begins by rejecting conformity eventually faces the same danger: it develops its own rules for conformity. Wear this. Believe this. Hate that. Listen to this. Don't associate with those people. Say the right things. Prove you belong. And suddenly the people who built their identity around refusing to be controlled are policing one another with remarkable enthusiasm. That's when rebellion stops being freedom and starts becoming another institution. Human beings are incredibly good at this. We escape one hierarchy and immediately begin constructing another. We reject the popular crowd and create an alternative crowd with its own standards for popularity. We laugh at people who care too much about appearances, then become obsessed with looking appropriately indifferent. We criticize people for following trends while carefully following the trends of our own little tribe. Even nonconformit...